Today I’m reviewing the reformulated Maybelline Gel liner which replaced the original black gel liner last month in India.
Price : Rs 475
Maybelline’s black gel liner was my first gel liner back in 2010 I think but in a few months, the liner completely dried up in the pot. Since then I’ve not gone back to Maybelline liners until this was sent to me for review last month. The packaging of the reformulated liner is slightly different – its in a square base clear pot instead of the round frosted glass one. The metallic lid has been replaced by a sleek black plastic one. I prefer the new, sleeker packaging. One of the best things about Maybelline gel liners is that they come with a brush of their own!
In terms of texture – the new one feels a little smoother to me though its been a while since I tried the old one. Its quite pigmented – an inky black shade which I like. I don’t need to layer this to get the dark opaque black color I want on the lids. It dries down quickly and still retains the depth and inky quality of the color on drying down. I haven’t tested it for 36 hours (does anyone wear liner for that long?!) but I have worn it for about 12 hours and it stays on well. Except for the small area near the inner corner where it wears off as I tend to touch this area a little. But then almost all liners do! Its quite transfer-proof though, it doesn’t transfer from my lash line to my socket line by the end of the day. Overall, this is an excellent gel liner and the most pocket friendly one if you’re in India. Recommended!
The one issue that remains to be seen is the liner drying up in the pot. I’m going to be careful this time and make sure to store it upside down (this prevents cream and gel products from drying up) and hope it doesn’t dry up in a couple of months!
- Sleek, plastic pot packaging
- Comes with a liner brush
- Smooth texture, glides easily
- Inky black color
- Excellent pigmentation
- Good wear, doesn’t transfer or move around
- Did not irritate my lash line or waterline
- Safe for contact lens wearers
- Can wear off a bit if you rub too much
The Maybelline Eyestudio gel liner is the best gel liner in India you can get if you’re on a budget. The formula is creamy smooth, very pigmented and wears well without transferring or bleeding/flaking. The new formula claims 36 hours wear (not personally tested) but its good enough for full day wear. The packaging comes with a liner brush that is an added bonus! The original formula dried in the pot in a few months, I’m hoping this new one wouldn’t!
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